Ready….Fire….AIM!
In the modern economy, your most valuable assets are intangible. Protect your brand, and don’t get trolled.
In the modern economy, your most valuable assets are intangible. Protect your brand, and don’t get trolled.
It’s been said that imitation is the sincerest form of flattery, but if you’re an artist trying to make a living off creativity, you may beg to differ. The internet makes it easy to share your work with the world, and equally easy for copycats to steal it. Whether you’re a graphic designer, photographer, painter,
Confronting the Copycat: What to Do When Someone Copies Your Work Read More »
“Once my business takes off, I’ll worry about trademarking my company name,” said many an entrepreneur. It may feel counterintuitive to invest time and money in your brand when it’s still in its infancy, but don’t let your instincts mislead you! With a seemingly endless supply of products and services available online, your brand is
What Your Business Wants for Christmas: Brand Protection! Read More »